Skip to content

Our Brands

Greenlea’s Portfolio of Brands

Greenlea Premier Meats is known around the world for our beef and is easily recognised by our bright green bull brand. While Greenlea continues to serve our wholesale and export customers, domestic demand for our export quality, premium product led to the creation of the Greenlea Butcher Shop in 2017. The exclusively online Butcher Shop delivers our product direct to the doors of New Zealanders.


The Greenlea Butcher Shop

Greenlea Butcher Shop was established in 2017, in partnership with Ovation (lamb) and First Light (venison). We are committed to bringing the very best, export quality, red meat to every New Zealand table that cherishes local, wants the best and enjoys the convenience of online shopping.

  • Our Sustainability Journey

    Creating a future

  • The Greenlea Story

    Creating history

  • Our Management Team

    Creating change

Greenlea in the community